Mindful Minimalism is going to be big news in 2024, according to independent tile specialists Porcelain Superstore.

The retailer – which specialises in beautiful porcelain and ceramic tiles – believe homeowners are going to be taking a more curated view when it comes to designing their living spaces, prioritising homewares with a purpose as well as aesthetic appeal.

Abbas Youssefi, Director of Porcelain Superstore, said: “Minimalism was a huge trend 20 years ago. But as more people started welcoming the world into their homes via social media, it brought with it a maximalist shift in an attempt to wow.

“But now we are seeing a move to a more considered approach. Homeowners are looking for calm and are buying with intention, finding pieces that look great and serve a purpose. We are not going to see a return to the starkness of noughties minimalism, instead we are looking at a more mindful approach.”

Typified by clean lines, natural materials and more neutral shades, Mindful Minimalism is all about living more intentionally – investing in timeless pieces that will last.

Here Abbas picks his favourite designs from Porcelain Superstore’s collections – all of which will inject a dose of Mindful Minimalism wherever they are used.

Availale now from porcelainsuperstore.co.uk
ABOUT PORCELAIN SUPERSTORE

Independent and family-run, the brothers behind Porcelain Superstore might have been brought up in the tile industry, but they aren’t afraid of shaking it up.

Passionate about porcelain, they scour Europe and beyond for their curated collections, which are handpicked from only the most respected tile factories.

Only the best-looking and top-quality tiles make it to their warehouse where bright, vibrant geometrics sit alongside more traditional large format tiles to offer customers the widest choice of quality porcelain tiles.

Throw in exceptional customer service and five-year guarantees on all tiles and it’s easy to see why Porcelain Superstore are not afraid of breaking the mould.   

Porcelain Superstore is represented by homes & interiors PR specialists jwcpr