I admit it, I still get a thrill rereading a love letter from my past. A few years ago I came across a love note my boyfriend at university had slipped in my pigeonhole : "Natalia you have the keys to my heart, here are the keys to my flat."

That boyfriend is now my husband and I have built a business around this idea of discovery and keepsake. I think beautiful words like these can reinforce how much you are loved. As a mum of three, my relationship with my husband has evolved but little gestures like love notes keep our relationship strong and young. It keeps us close. We have created memories together and by cherishing them and talking about them we create others.

So here is my formula- Simply write your beloved a note using the pen and notebook that are supplied with every cushion, or opt for a personalised note written in calligraphy. Tuck the message into the discreet cushion pocket and wait for their reaction.

Use the cushions for a proposal with a difference or to keep the spark alive by regularly hiding little loves notes to each other.

Embellishments can also be added like tassels or vintage charms, each accompanied with a romantic quote. These items can also be purchased without a cushion for those on a smaller budget. Every cushion comes in a luxury gift box.

Cushions start from £150, while the vintage charms with quotes start from £12. A personal love note written in calligraphy starts from £17.