We are delighted to announce that DMC PR has been appointed as the PR agency for Back In Action. The brand will join DMC's exciting roster of interior design, technology and lifestyle clients and will be in excellent company with many of the agency’s brands that adopt a scandi-design philosophy.
 
Ergonomic furniture experts, Back in Action have been scrupulously studying R&D in this field for more than 32 years, and long before the pandemic saw the nation’s desk-working population confined to their homes. Today, Back in Action has everything the home worker needs, with stylish design-led office wear known as ‘gadgets for wellbeing’. They are the exclusive UK stockist of the Norwegian brand Varier (pioneers of the popular kneeling chair) and stock many other exciting brands.

The Back in Action experts have over 170 years of experience between them. Its collection of ergonomic furniture includes kneeling chairs, office chairs, and electric sit-stand desks. Usually, people order a chair and desk online and hope for the best but with Back in Action, customers can either call into one of its four showrooms, phone for a consultation or log onto the website for its email consultancy service. The Back in Action specialist team will match clients with the best product to treat their condition and suit their working needs as well as offer advice on how to protect themselves from continuing and future problems through a programme of postural training.

Please get in touch if you are currently working on any home office, ergonomic furniture or wellness features.