Scrub Daddy and Disney Join Forces

Scrub Daddy and Disney Join Forces for an Iconic Collaboration Just in Time for the Stitch Live Action Premiere

Scrub Daddy, the beloved household cleaning brand known for its smiley-faced sponges, has teamed up with entertainment giant Disney for a truly iconic collaboration celebrating the upcoming release of the Disney Lilo & Stitch live action film.

The collaboration brings a fun, collectible twist to cleaning with a special edition Disney Stitch-inspired Scrub Daddy product. Designed to capture the playful spirit of Experiment 626, the new scrubber is set to delight Disney fans and Scrub Daddy enthusiasts alike. Featuring Stitch’s unmistakable ears and signature grin and Scrub Daddy’s famous FlexTexture® material, the sponge blends form and function - turning everyday chores into an intergalactic adventure.

“Scrub Daddy has always brought joy to the home, and teaming up with Disney takes that mission to a whole new level,” said Sylwia Jacob, Head of Marketing at Scrub Daddy UK & Europe. “This collaboration is a celebration of creativity, nostalgia, and a shared love for characters that brighten our lives - just like Stitch.”

Timed perfectly with the highly anticipated premiere of Disney’s Lilo & Stitch live action, this collaboration is more than a product launch - it’s a cultural moment. As audiences around the world prepare to fall in love with the mischievous alien all over again, Scrub Daddy invites fans to bring a little bit of fun into their home.

The special edition Disney Stitch - inspired Scrub Daddy will be available online at www.scrubdaddy.co.uk, as well as Tesco (who have one-month exclusivity on the product and offer exciting in-store activations for customers), followed by several major British retailers, as well as multiple outlets in continental Europe.


What Makes the Disney Stitch - inspired Scrub Daddy So Special?

Disney-Inspired Design - Stitch in sponge form - perfect for cleaning or collecting (or both). FlexTexture® Technology - Firm in cold water for tough scrubbing, soft in warm for gentle cleaning.

Scratch-Free - Safe on non-stick, glass, stainless steel and more; no damage, just sparkle. Odour-Resistant - Keeps fresh for longer and resists unpleasant smells.

Ergonomic & Versatile - Easy to grip and perfect for every corner of your home.

Special Edition - A must-have for Disney lovers, collectors, and anyone who likes their cleaning with a side of fun.

Scrub Daddy the Disney Stitch edition is the first in the Disney Inspired Collection, a series that will bring more of Disney’s most iconic characters to your home, one smile at a time. Think of it as cleaning reimagined, re-enchanted, and ridiculously fun.


For media enquiries, high-res images, or review samples, please contact:

Lucy Williams, Partnerships & Communications Lead l.williams@scrubdaddy.eu

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About Scrub Daddy

Scrub Daddy is proof that cleaning doesn’t have to be boring! Born from one genius idea - a sponge that changes texture based on water temperature - this smiley-faced sensation stole the spotlight on Shark Tank and has been scrubbing its way into homes and hearts ever since. Made from exclusive FlexTexture® foam, it’s tough when you need it and gentle when you don’t, all while staying scratch-free and odour-resistant. But Scrub Daddy didn’t stop at sponges; it now boasts a whole family of clever cleaning solutions, from scouring pads to mops. With its cheerful designs and a mission to make cleaning fun, it’s no wonder Scrub Daddy has become a global phenomenon, selling millions and spreading smiles worldwide!

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