Bathroom News

New research from Roper Rhodes shows consumer interest in Sage Green Bathrooms is soaring

2025 is the year of the sage green bathroom.


Research from premium bathroom specialists Roper Rhodes found searches for the term ‘sage green bathroom’ within Google are higher in 2025 than any other point since records began within the search engine’s Home & Garden category.


Andy Pugh, Head of Marketing for Roper Rhodes, said: “Sage green is a calming hue, renowned for bringing a sense of tranquillity and balance wherever it is used.


“And as bathrooms have evolved from purely functional spaces into spa-like havens that are designed to restore and rejuvenate, homeowners are embracing the serenity of sage green.”


New for 2025, Roper Rhodes has expanded its timeless Hampton Collection of fitted vanity units to include a Matt Sage Green colourway.


The Hampton Collection, which is an homage to Shaker-style design, boasts subtle moulding and tongue-and-groove detailing.


Available in Matt Sage Green across six different sized vanity units, from the compact 400 Cloakroom through to the extensive 1200 Undercounter Double Basin Unit, this unique colourway can be used as either an accent colour or a neutral to revitalise bathrooms and ensuites.


Andy added: “Perfectly at home in traditional and modern bathroom spaces alike, sage green has become an approachable and versatile colour that combines the fresh and timeless appeal of green with the warmth of more neutral tones.”


Roper Rhodes carried out the research using the Google Trends platform, which takes into account over 3.5 billion searches a day.


Roper Rhodes’ Hampton Collection is available now, with prices starting at £468 for a cloakroom vanity unit.

HAMPTON 400 CLOAKROOM VANITY UNIT

£468


This modest unit features traditional detailing with a timeless form. A petite version of our standard Hampton unit, ideal for a cloakroom or ensuite bathroom.

From roperrhodes.co.uk

HAMPTON 575 FREESTANDING VANITY UNIT

£605


This well balanced and timelessly designed bathroom vanity marries shaker styling with the simple lines of contemporary furniture, including five-piece doors with tongue and groove feature side panels.

From roperrhodes.co.uk

About Roper Rhodes

Roper Rhodes Group


Designers of inspirational bathroom furniture, brassware, mirrors, and accessories, the Roper Rhodes Group is comprised of core brand Roper Rhodes and sister brand R2. One of the UK’s leading independent suppliers of bathroom furniture and bathroom products, the group boasts over 30 years experience in designing and developing beautiful bathrooms. Founded in 1979, and based in the spa city of Bath, the company has grown into one of the leading players within the UK bathroom market.

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