ercol, the iconic British furniture brand celebrated for its craftsmanship and timeless designs, has joined Press Loft, a platform dedicated to providing journalists, stylists and content creators with easily accessible high-resolution images and product information.

The ercol Collection Plank Table, Stacking Chairs, Loveseat and Windsor Dining Chair. 

Founded in 1920 by Italian-born designer Lucian Ercolani in High Wycombe, Buckinghamshire, the traditional heart of British furniture making, ercol has spent over a century creating wooden furniture that blends functionality, elegance, and enduring quality. Today, the brand continues to uphold this legacy, blending traditional craftsmanship with contemporary design innovation and technology.

Bringing craft and story telling closer to the media

Joining Press Loft allows ercol to streamline its media communications and make its story and assets more readily available to the global interiors, lifestyle, and design community. Journalists, PR professionals, and content creators can now access up-to-date product imagery and information 24/7, ensuring accurate representation and easier storytelling across publications and platforms.

The Studio Couch, Grade Sofa, Reprise Chair and Stack Coffee Table.

Monika Witney, Marketing Manager at ercol, said:

"We're delighted to be joining Press Loft. It's an exciting opportunity to make our story, products, and photography more accessible to the media while strengthening our brand presence in the interiors and design community."

The iconic Upholstered Butterfly Chair in Oak on Ash stain and Lichen fabric.

ercol's furniture continues to inspire and connect with people across generations. From classic chairs and dining tables to contemporary collections, each piece reflects the brand's philosophy: a union of the hand, the head, and the heart. By joining Press Loft, ercol further opens the door to sharing this story - the craftsmanship, skills, and thought that go into every product - with an international audience.

For press enquiries, please contact:

Press.Enquiries@ercol.com