About Us

2.01m Images downloaded by the media
907 Brand members
241323 Images Hosted
19211 Journalist & Influencer Members
99 Countries

WHAT’S OUR STORY?

Press Loft is the largest online PR tool specialising in the Interior & Gift sector with teams set up around the globe. We work to connect brands and PR agencies with journalists, bloggers and social influencers. Founded by Nikki Snell in 2006 after needing a system to manage her clients' images for her PR Agency, zero2one PR, Press Loft soon took off as a business in its own right.

Simplifying the PR process between brands and the media is what we’re all about. Gone are the days where journalists have to request a high res image one-by-one. Housing all PR content in an online press room allows journalists to access everything they need to feature a brand in an instant and as a result increases their press coverage results significantly.

Our clients not only save hours of time with automated image distribution and contact management, but having an online press room also broadens their media reach, bipasses foreign language barriers, and tracks all activity and results with detailed reporting.

  1. 2006

    Press Loft was founded by Nikki Snell on Portobello Road in London as an image library tool

  2. 2008

    Introduced Press Release and Journalist Request services

  3. 2011

    Launched into Australia

  4. 2013

    Launched into France and Germany

  5. 2014

    New international site went live with global launch. Shortly after, teams set up in Italy and Spain.

  6. 2017

    Launched new Influencer Outreach tools

  7. 2018

    Re-designed Image Library launched seeing downloads increase by 30%

WHO DO WE HELP?

BRANDS

We help brands to increase their press features by providing them with the simple DIY tools to connect with top media online, anytime.

Free trial

PR AGENCIES

Our PR tools work inline with PR Agencies' campaign strategies and in turn save them time, broaden their reach, and provide detailed reporting.

Free trial

JOURNALISTS + INFLUENCERS

We are the free ultimate resource for journalists and bloggers looking for products / images / brands for their articles. All free, online and easy to access 24/7

Free forever, register now

Services

Brands + PR Agencies

Free trial

Create an online press office, connect with top journalists + influencers, track your results.

Journalists + Influencers

Register free

Source and download free-to-use images and PR news. Connect and collaborate with 1000+ brands.

OUR GLOBAL NETWORK

INTERESTED?

Get in touch with our friendly team!


info@pressloft.com | live chat

Brands + PR Agencies

Free trial

Create an online press office, connect with top journalists + influencers, track your results.

Journalists + Influencers

Register free

Source and download free-to-use images and PR news. Connect and collaborate with 1000+ brands.

Your images

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