Can you tell us a bit about you, your role and the business?

I’m Press Relations Director and also co-founder and co-owner of Lights4fun, which is a family business based in Yorkshire. We sell happiness, in the form of fairy lights!  First and foremost, we prioritise our customers and our people. Everything I do stems from this.

Which PR Activities do you do with Press Loft?

We have a full image library, of course, and we find the two press releases each month really beneficial. We have used the Influencer Outreach once with some success.

How is Press Loft helping your company and/or you in your role?

We love Press Loft!  It’s a brilliant resource and I am thrilled to say we have done really well for downloads, primarily in the UK, but also in Germany and across Europe also. The press releases that we have sent out recently have been used in online and print, which is just great! We find the data from the downloads very helpful, too.

What sort of business would you recommend Press Loft to?

I would highly recommend to online businesses, or businesses that are starting out.